books about: internet
books:
Here Comes Everybody: The Power of Organizing Without Organizations
21 reviews
Clay Shirky
Penguin Press HC, The
, 2008
Marketers: essential reading before embarking on social media of any kind
I've read almost all the books on how social media is changing business and I can say that "Here Comes Everybody" is the very best. Don't even think of blogs, communities or social networks as part of your marketing strategy until you read this book. Why? It explains clearly -- yet oh so thoroughly -- why people want to connect and contribute(or not)to communities and groups. It also puts ...
The Official Filthy Rich Handbook
7 reviews
Christopher Tennant
Workman Publishing Company
, 2008
Witty dissection of a subculture
If, like me, you find the immoderately rich kinda fascinating in their loathsomeness--think Goldie Hawn in the guilty-pleasure movie, Overboard--this book will totally feed that fascination. It's also quite impressive as a tour de force of McSweeney's-esque chartiness. It reminds me of the time I visited a college friend in Ohio and quickly realized she'd failed to warn me she was filthy rich. ...
Hold Tight
105 reviews
Harlan Coben
Dutton Adult
, 2008
Hold Tight
A must read for any parent. Could not put down until I finished it once I started it.
Dreamweaver CS3: The Missing Manual
75 reviews
David McFarland
Pogue Press
, 2007
To Buy or Not to Buy?
I work for an engineering company, do their web, and a bunch of other stuff. We're moving from Go-Live to Dreamweaver. I've been doing the web for nine years, and am not a rookie. Having said that, this book is excellent for beginners or advanced code writers who wants to learn Dreamweaver. I just don't have a lot of time to waste. The tutorials march you through it. This book is recommended if ...
Bringing Home the Birkin: My Life in Hot Pursuit of the World's Most Coveted Handbag
22 reviews
Michael Tonello
William Morrow
, 2008
REALLY Good Book!
It helps if you are an Ebay designer purse fanatic, like myself. Although my brand of obsession has never been Hermes, until now! Mr. Tonello's book is an hilariously accurate portrait of the crazy world of crazy handbag collectors (and the even crazier design houses that produce these bags to "sell" and then make people WAIT to buy them!) Bravo for exposing Hermes' fake waiting lists and ...
Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
426 reviews
Steve Krug
New Riders Press
, 2005
Great tips, and funny to boot!
This book gives you tips about how to set up your website so it will be more user-friendly ... and is a funny read as well! So many user manuals are long and dry, but Krug keeps the info down to the bare essentials, and makes the book highly readable and entertaining as well. Highly recommended. [...]
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online ...
95 reviews
David Meerman Scott
Wiley
, 2007
Exceptional Book
I've read probably 10,000 plus pages about marketing on the net. From articles, blog posts, eBooks, white papers, news releases and throw in a ton of video and audio. I consider this book the most comprehensive and insightful of the lot. The book is very "production-oriented." What I mean by that is that every facet of marketing and PR that David Scott discusses is presented from the ...
Wikinomics: How Mass Collaboration Changes Everything
84 reviews
Don Tapscott
,
Anthony D. Williams
Portfolio Hardcover
, 2008
Wow, What an eye opener!
Wikinomics is a terrific book to open our eyes to what is happening in the workplace. As a middle school guidance counselor, I can see that we need to be teaching the student more about technology and how the work place is using it for collaboration. Thanks.
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
708 reviews
Timothy Ferriss
Crown
, 2007
Don't rush the exercises, enjoy in small doses
This is an excellent book which includes many, many details and suggested exercises. My suggestion is to read the book all the way through once, then start working on the exercises, slowly, otherwise it can be a bit too much to really get a handle on. Awesome, so worth the money spent to purchase it.
How to Use the Amazon Kindle for Email & Over 100 Pages of Other Cool Tips (The Complete User's Guide to the ...
83 reviews
Harvard Perspectives Press (kindleusers.blogspot.com), 2007
Windwalker sells me on Kindle
My Kindle was a gift and I was skeptical. Then I read Stephen Windwalker's User's Guide and he converted me into a Kindle enthusiast. He gives well-written, lucid and simple instructions on the varied functionalities of this amazing product. I have downloaded a number of books, many of them free, and have no worries about being bored on a plane or having to lug a lot of books with me. Tom ...
ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
26 reviews
Darren Rowse
,
Chris Garrett
Wiley
, 2008
Covers the bases. Excellent
I am relatively new to blogging but have spent time and money looking to offer some quality blogs. I was looking forward to reading Darren and Chris' book as I had gleaned alot of information from their websites. I was not let down with this book. The information is concise and 95% was very relevant to a new blogger (the blog selling chapter won't be needed...yet). Thanks guys for a great ...
The Five People You Meet in Heaven
1592 reviews
Mitch Albom
Hyperion
, 2003
Fantastic Book
I absolutely loved this book. Mitch Albom is a fantastic writer. You will not be able to put this book down. I must read.
Web Analytics: An Hour a Day
57 reviews
Avinash Kaushik
Sybex
, 2007
If you want to learn about web analytics, start here
I have read several web analytics books and Avinash's book is definitely the one I would recommend first. What you can learn from the book: - how to think about and how to approach web analytics -- this is where this book excels - how to deliver actionable results - the mantra of Avinash - how to start with the basic metrics What not to expect from this book: - you will not learn how to ...
Head First Design Patterns (Head First)
239 reviews
Elisabeth Freeman
,
Eric Freeman
, ...
O'Reilly Media, Inc.
, 2004
Head First is good for your brain.
I love this book. It is my first Head First book and I intend to buy more. It is really a fun way to learn. Though the book deals with some advanced topics, the way the material is presented makes it easier to get into your brain. My suggestion is to pick up one of these books in a book store, skim through it to get the idea of where they're coming from, then buy the book from Amazon. (It's ...
Always On: Advertising, Marketing, and Media in an Era of Consumer Control (Future of Business Series)
2 reviews
Christopher Vollmer
McGraw-Hill
, 2008
The elimination of media downtime in a "flat" world
This is one of the volumes in "The Future of Business from Booz & Company" series in which the firm's senior-level executives explain especially significant developments and emerging trends within major sectors of the global marketplace. (Booz & Company is the new name for the commercial side of Booz Allen Hamilton.) In this instance, Christopher Vollmer with Gregory Precourt focus on ...
The Fat Flush Plan
232 reviews
Ann Louise Gittleman
,
Barry Sears
McGraw-Hill
, 2002
The Fat Flush Plan really works!
This book is very informative. I've learned so much about the foods that I've been eating and why I couldn't lose the weight or keep it off. I've lost 12 pounds so far and plan on losing the last 10 and keeping it off!
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
19 reviews
Tim Ash
Sybex
, 2008
Praxis Oriented and Hands-On, No Blah Blah
The book was written by Tim Ash of SiteTuners.com, a web analytics and site optimization service who does landing page optimization among other things for his living. It is a real-world and practical guide to landing page testing and optimization without any fluff. It is really for the folks who do the testing and the ones who have to sell it to their boss and need to know about the details of ...
HTML, XHTML, and CSS, Sixth Edition (Visual Quickstart Guide)
168 reviews
Elizabeth Castro
Peachpit Press
, 2006
Excellent! Very well written, very simple and organized. I highly recommend this book!
I'm a reasonably computer savvy person. However, I've been wanting to develop more marketable skills in design... so, recently I've started taking classes in FLASH, ILLUSTRATOR, etc. Then I was told that it would be very beneficial for me to learn HTML and CSS, so, after reading many reviews on Amazon, I bought this book. In a matter of hours, I was designing an XHTML website for myself. I HIGHLY ...
Programming Collective Intelligence: Building Smart Web 2.0 Applications
33 reviews
Toby Segaran
O'Reilly Media, Inc.
, 2007
Wow
If you are interested in this topic, you should read this book. Disclaimer: I am new to the topic but appreciate when it is done well and need to understand how to implement it for my job. I was blown away by both the conceptual coverage and the implementation details. This book will allow you to cover the concepts on a first pass then come back and actually build the approaches you are most ...
Head First HTML with CSS & XHTML
221 reviews
Eric Freeman
,
Elisabeth Freeman
O'Reilly Media, Inc.
, 2005
A Fun Entry-Level Tome on Standards-Based Web Site Development
I teach college courses on Web development that emphasize Web standards and usability. This is one of only two entry-level (X)HTML + CSS books that I will recommend to students. "Head First.." is a fun and lively book that is very much aimed at ordinary folks who are having a hard time figuring this stuff out. It's pleasurable scenarios and tongue-in-cheek humor push learning toward the ...
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