books about: leveraging

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The Sumo Advantage: Leveraging Business Development to Team with Heavyweights and Grow in Any Economy

Momentum@Work Press, 2014

Amazon #1 Strategy Book - Tangible, sustainable growth will come from building and nourishing strategic relationships ... not just sales. In what researchers now describe as "the Era of a Kinship Economy," leveraging strategic partnerships is increasingly critical to your company's growth. To get and stay ahead of your competition, you need partners. And not just any partners. You need strategic, Fortune 1000 powerhouses. Partnering with giants ...


Leverage Your Laziness: How to do what you love, ALL THE TIME!
Steve Bookbinder, Jeff Goldberg

Sound Wisdom, 2013

Because 4 hours is just too much work! Jeff Goldberg and Steve Bookbinder combine their wit, intellect, and common sense in this entertaining, data packed instructional manual. They draw on their personal insight, diversified experiences, and passion for life coaching in the writing and production of Leverage Your Laziness! In this collaboration they introduce an approach designed to use leverage and laziness as a strategy for ...


Leveraging the Universe & Engaging the Magic
Mike Dooley

Totally Unique Thoughts, 2004

When it comes to living the life of one's dreams, there are those who think they must go it alone; that they must be the early bird, know all the right people, and succeed by the sweat of their brow - and they carry the weight of the world on their shoulders. Then there are those who have read all the books, done all the workshops, and concluded that it's simply a matter of surrendering to a loving, conspiring Universe so that their life might ...


Expanding Minds and Opportunities: Leveraging the Power of Afterschool and Summer Learning for Student Success

Collaborative Communications Group, 2013

Expanding Minds and Opportunities presents an impressive and significant body of work that comprises almost 70 reports, research studies, essays, articles, and commentaries by more than 100 authors representing a range of researchers, educators, policy makers, and professionals in the field. Collectively, these writings boldly state that there is now a solid base of research and best practices clearly showing that quality afterschool and summer ...


Get Bold: Using Social Media to Create a New Type of Social Business (IBM Press)
Sandy Carter

IBM Press, 2011

“For crying out loud, IBM ‘gets’ social media. Don’t you think it’s about time that you do? This is the book to get you started.” -- Guy Kawasaki , author of Enchantment   “Get Bold is...a book to be embraced, studied, and implemented.” -- Jeffrey Gitomer , author of The Little Red Book of Selling and Social BOOM!   With Forewords by Charlene Li, author of Open Leadership , and Mike Rhodin, Sr. Vice ...


Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn: An Unofficial, Step-by-Step Guide to ...

BookSurge Publishing, 2009

Social networking guru Neal Schaffer’s Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn is the most comprehensive book on maximizing the potential for professional and personal networking through LinkedIn. It goes beyond the “business” genre to expand upon the world of social media marketing, branding, and today’s critical focus on career management. It clarifies the functionality of LinkedIn and how to “plug into ...


Power Branding: Leveraging the Success of the World's Best Brands
Steve McKee

Palgrave Macmillan, 2014

Every one of the largest, most successful corporations were, at some point, mere  startups.  McKee  explains  what  enables  some  companies  to  grow bigger and better, while others stumble along year after year, running  but never winning  the race. The difference is that the biggest and best brands aren’t slaves to conventional  marketing wisdom. McKee  shows by example how  the same, sometimes counter-intuitive,  strategies ...


Harvesting Intangible Assets: Uncover Hidden Revenue in Your Company's Intellectual Property
Andrew J. Sherman

AMACOM, 2011

Whether you call it "harvesting intangible assets" or "intellectual property management," organizations must make the most of everything they have to offer if they want to remain competitive. Yet, the majority of companies are oblivious to the wealth of revenue-producing opportunities hiding just below the strategic surface. In this thought-provoking book, author Andrew J. Sherman shares insights and expertise gleaned from his work with some of ...


Investment Banking: Valuation, Leveraged Buyouts, and Mergers and Acquisitions
Joshua Rosenbaum, Joshua Pearl

John Wiley & Sons, 2009

In the constantly evolving world of finance, a solid technical foundation is an essential tool for success. Due to the fast-paced nature of this world, however, no one has been able to take the time to properly codify the lifeblood of the corporate financier’s work—namely, valuation. Rosenbaum and Pearl have responded to this need by writing the book that they wish had existed when they were trying to break into Wall Street. Investment ...


Purpose Redefined: Leveraging Your Core Intelligence for Global Impact
Sam Ore

Intermedia Publishing Group, Inc., 2012

PURPOSE REDEFINED is a plethora of fresh revelation and cutting edge insights that are revolutionary and upsetting to the status-quo. It takes an unconventional, radical approach on such words that have been traditionally used to define purpose and it lucidly analyzes passion, gifts, talents, calling and their contextual relevance to the theme of purpose. Sam Ore, in a style that is conversational and instructional at the same time, takes you ...


The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands
Amitava Chattopadhyay, Rajeev Batra, ...

McGraw-Hill, 2012

Praise for THE NEW EMERGING-MARKET MULTINATIONALS One of Strategy and Business ’s Best Business Books of the Year "This book is a real eye-opener. It will forever change your assumptions about international economic competition and who the winners will be." —PHILIP KOTLER Kellogg School of Management and author of Winning at Innovation "An insightful read—essential for those wishing to understand the evolution and ...


Something Needs To Change Around Here: The Five Stages to Leveraging Your Leadership

RidgeRunner Publications, LLC, 2014

If you own a business, serve as a director on a board, manage a large team, or are just starting out in management and leadership, you're responsible for leading others. However, your success depends upon their success. Yet , why isn't your team as successful as you need them to be? In short, you're not leading your team the way they need to be led. You've no doubt heard that before, but in this beautifully written and designed book, ...


Who's in the Room: How Great Leaders Structure and Manage the Teams Around Them
Bob Frisch

Jossey-Bass, 2012

Is your company run by a team with no name? At the top of every organization chart lies a myth—that a Senior Management Team makes a company's critical decisions. The reality is that critical decisions are typically made by the boss and a small group of confidants—a "team with no name"—outside of formal processes. Meanwhile, other members of the management team wonder why they weren't in the room or even consulted ahead of time. The ...


Getting China and India Right: Strategies for Leveraging Economies for Global Advantage

Audible Studios, 2009

This book is the first strategic guide for multi-national corporations (MNCs) that are contemplating expanding into both China and India. Gupta and Wang explain how many MNCs view China and India solely from the lens of off-shoring and cost-reduction, and focusing their marketing strategies on only the top 5-10% of the population. This is a missed opportunity. China and India are the only two countries that constitute four realities that are ...


The Hyper-Social Organization : Eclipse Your Competition by Leveraging Social Media

McGraw-Hill, 2010

 Advance praise for The Hyper-Social Organization:  "If you want to really understand what makes some online communities thrive while others shrivel and fade, you have come to the right place. Francois Gossieaux and Ed Moran understand just what makes us all so social—ascustomers, as employees, and as business partners—both online and off." -- David Rogers, executive director, Columbia Business School Center on Global Brand ...


The Profit Impact of Business Intelligence
Steve Williams, Nancy Williams

Morgan Kaufmann, 2006

Business Intelligence (BI): It's not just a technology. It's not just a methodology. It's a powerful new management approach that - when done right - can deliver knowledge, efficiency, better decisions, and profit to almost any organization that uses it. When BI first came on the scene, it promised a lot but often failed to deliver. The missing element was the business-centric focus explained in The Profit Impact of Business Intelligence. ...


Pinterest Marketing: An Hour a Day
Jennifer Evans Cario

Sybex, 2013

Develop and implement a Pinterest marketing strategy with this step-by-step guide Pinterest is the fastest-growing social media platform, with more than 80 percent of its users women between the ages of 25 and 54. Learn to reach this desirable market by following the advice in this step-by-step, task-based guide! It explains Pinterest's unique appeal and fundamentals, then shows how to develop a strategic marketing plan, set up an account, ...


Human Capital Management: Leveraging Your Workforce for a Competitive Advantage
Mark Salsbury

CreateSpace Independent Publishing Platform, 2013

We’re constantly looking for ways to make our companies or organizations more successful. We often ask ourselves: “What can we do to develop and drive maximum organizational performance?“ “How can we separate ourselves from the competition?” “How can we build a long-term sustainable advantage?” It used to be that organizations could differentiate themselves through such means as product leadership, ...


Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force
Rob Fuggetta

Wiley, 2012

Praise for Brand Advocates "Ignite your Advocates! Fuggetta shows you how." —SCOTT MONTY , Head of Social Media, Ford "Creating and amplifying authentic Advocates should be front and center on every marketer's agenda. This book is a blueprint for how to turn genuine Advocates into a powerful marketing force." —SUSAN HELSTAB , Executive Vice President of Marketing, Four Seasons Hotels and Resorts "Advocacy is the ultimate goal for ...


The Humanitarian Leader in Each of Us: 7 Choices That Shape a Socially Responsible Life
Frank M. J. LaFasto, Carl Larson

SAGE Publications, Inc, 2011

Social problems in our global community are complex and seem intractable. Most of us would like to help, but don’t feel that as individuals we can make a difference. But a particular type of person confronts such problems head on—a person that best-selling authors Frank LaFasto and Carl Larson call the humanitarian leader . Based on their groundbreaking research, LaFasto and Larson trace an inner path of seven critical choices. The path ...



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