Good Stories | How to Get Ideas

Simply The best | How to Get Ideas | Jack Foster

books:


	• How to Get Ideas Jack Foster Berrett-Koehler Publishers, 2007 - 214 pages average customer review:based on 62 reviews view larger image
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highly recommended

Great

I got this book for just a few dollars, the school books store was charging A LOT more. It got to my house within 3 days and it is brand new.

Good Stories

This book is an easy read with short chapters and many memorable stories. It was put together well. As with any self help books, you have to make permanent changes to your persona to realize the benefits of the suggestions which can be difficult. If you are a natural upbeat, optomistic idea person, this can help. If you are not an idea person, I doubt you could make the permanent personality changes to become one.

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Simply The best

All I can say that this is a very useful book, I read it 3 times and i would love to read it again.
It is easy to read, the chapters are well organized, and you will enjoy every single page.
It helped me a lot in my Career (working as a Creative Director), and in my life.

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Ok book for Techniques not process for creating ideas !

Foster wrote an ok book on idea generation, but it is not well structured and it pushes more techniques for generating ideas, not a formalized process on generating ideas. Given that I wrote my dissertation on idea generation (Google my "name" and "idea generation" to find it) I would recommend also buying other books like the ten faces of innovation or any Thomas Kelley's other books. Otherwise, I recommend buying this book because it is a quick read.

Brian Glassman
Ph.D in Innovation Management from Purdue
Innovation Management
Commercialization
Amazon Book Review
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Einstein was right: We only use 10% of our brains

Reading "How to Get Ideas" will help you unlock at least a portion of the rest.

It is at once a very easy read, filled with funny anecdotes, and also a serious primer on how to foster creative thinking.

Read it now and then read it again every few months. Your ideas will thank you.

Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.

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