book: Packaging Girlhood: Rescuing Our Daughters from Marketers' Schemes | Sharon Lamb, Lyn Mikel Brown
books:
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Packaging Girlhood: Rescuing Our Daughters from Marketers' Schemes
Sharon Lamb
,
Lyn Mikel Brown
St. Martin's Griffin
, 2007 - 336 pages
average customer review:
based on 23 reviews
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A MUST READ!!!
Great book! As a Life Coach for women/girls of all ages in recovery
from
an Eating Disorder or suffereing with body images issues, I highly reccommend this book to parents and kids to read together!! I do coach hover the phone as well! www.innerserenitylifecoaching.com
rescue your daughter
This book was a revelation for me. I appreciate all the effort and research the authors did to help parents sort out the motives of modern
marketers
and the media when it comes to girls. I am definitely more aware of the destructive messages that are bombarding today's girls and teens. Why do toddler jeans come with little purses? Why do so many products for teens pit one type of girl against another? Why are girls either labeled one of the boys or for the boys? Why do they have to label a section of clothes in the girls department "active"? And why do they then put fake teams (e.g. jumping bunny cheer squad) on these "active" shirts? These are all questions I never asked before reading this book.
I also appreciate their guidance on how to talk to
daughters
about difficult subjects in a non-confrontational way. I plan on using their advice to navigate the world for girls while my daughter is still very young. And I hope my daughter develops the same analytical skills as she grows up.
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Winner of the Books for a Better Life Award Every parent who cares about empowering her daughter should own a copy."
- Rachel Simmons, author of Odd Girl Out: The Hidden Culture of Aggression in Girls ?...a must-read for parents and teachers who want to steer girls away
from
marketing
schemes
that distort female power and authority and toward true self-acceptance and authentic empowerment.?
-- Polly Young Eisendrath, author of Women and Desire and The Resilient Spirit The image of girls and
girlhood
that is being packaged and sold to y
our
daughter isn?t pretty in pink. It is stereotypical, demeaning, limiting, and alarming. Girls are besieged by images in the media that encourage accessorizing over academics; sex appeal over sports; fashion over friendship.
Packaging
Girlhood exposes these stereotypes and gives you guidance on how to talk with your
daughters
about these negative images and provides you with tools and information on how to help your girls make more positive choices. ?A tour de force of excellent scholarship put in a very readable context and chockfull of practical suggestions for parents for change!?
-- William S. Pollack, Ph.D., author of Real Boys:
Rescuing
Our Sons from the Myths of Boyhood
?Sharon Lamb and Lyn Mikel Brown have that rare gift of translating cutting-edge research and analysis into strategies and information that every parent (and every girl) can use in daily life.?
-- Joe Kelly, president of Dads and Daughters (DADs)
?With compassion, insight, and humor [Lamb and Brown] unravel and demystify the messages girls confront throughout their development, and they offer adults useful tools to help girls resist their powerful pull.?
-- Lynn M. Phillips, Ph.D., Department of Communications, University of Massachusetts, Amherst
?Sharon Lamb and Lyn Mikel Brown's sharp analysis and patiently pragmatic advice is just what we need to sustain our daughter's quests for healthy identities.?
-Michael Kimmel, author Manhood in America, Professor, SUNY Stony Brook Sharon Lamb, author of The Secret Lives of Girls, is professor of Psychology at Saint Michael?s College in Vermont. Her research on girls? and teens? development is widely cited. Additionally, she listens to their struggles and strengths in her private practice.
Lyn Mikel Brown, professor of Education at Colby College in Maine, is the author of three books on girls? development, including Meeting at the Crossroads: Women's Psychology and Girls' Development (with Carol Gilligan). She creates programs for girls at her nonprofit Hardy Girls Healthy Women (www.hghw.org).
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