book: Strategic Organizational Communication: In a Global Economy (with InfoTrac®), 6th Edition | Charles Conrad, Marshall Scott Poole ...
Strategic Organizational Communication: In a Global Economy (with InfoTrac®), 6th Edition
Marshall Scott Poole
, 2004 - 496 pages
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Strategic Organizational Communication
Outstanding textbook. Most textbooks are dry and ponderous. Not this one. Well written and interesting. Most of all, timely.
From its inception almost 20 years ago, the goal of
has been to provide a unified description of the incredibly diverse array of ideas that make up the rapidly expanding field of organizational communication. Sophisticated, yet accessible, the text integrates research from a number of academic disciplines, while maintaining a relaxed, engaging writing style.
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