a TOP of the line LCD from Sony | Sony Bravia XBR-Series KDL-40XBR4 40-Inch 1080p LCD HDTV

Sony XBR | Sony Bravia XBR-Series KDL-40XBR4 40-Inch 1080p LCD HDTV

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	• Sony Bravia XBR-Series KDL-40XBR4 40-Inch 1080p LCD HDTV Sony Sony average customer review:based on 62 reviews view larger image
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highly recommended

Bow down to Sony

One word to describe this Sony HDTV...AMAZING. The picture quality will be like nothing you've ever seen. The aesthetics of the TV is absolutely gorgeous. The sound is good, but you would be doing yourself an injustice if you didn't get a nice sound system with this TV. I am extremely pleased overall with this TV.

One minor gripe I have about this TV, however, is the fan noise in the back. I knew about this issue before I bought the TV and it's unnoticeable when you're watching TV since it's just a small buzzing noise. You would really only notice it when shuffling through the inputs when there is absolutely no sound coming from your TV or if you were to put the TV on mute.

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a TOP of the line LCD from Sony

This is TRULY a TOP of the LINE television from sony in terms of performance. The HDTV is UNREAL. When I first ordered an HD movie on demand I was FLOORED by the 1080P picture. INCREDIBLE. Hooked up Xbox 360 and was amazed at the quality. Incredible TV,

Sony XBR

My Sony XBR 40" LCD TV is a superior setSony Bravia XBR-Series KDL-40XBR4 40-Inch 1080p LCD HDTV. And Amazon was the absolute best way to pay and ship it.

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Excellent TV, especially now when the prices are droping

I've been a Sony video guy forever. I still own a SLHF-1000 Beta VCR, and this XBR is replacing a 27" Trinitron as my main television (which is still going strong after 12 years, and will for many more, undoubtedly). I finally caved in to the modern era when I found this TV for $1349 at a major big box retailer. Now is the time to buy XBR4 models, as the new XBR 6/7 models are about to be released, and if you can find the XBR4/5 on clearance.

Although Samsung shares some components and R&D with Sony, it's not just the LCD display you're buying when you buy a Sony. It's the other electronics, firmware and other important aspects, too (and it plays nice with other Sony equipment and remote controls you might have). The Sony picture looks better than any Samsung I've looked at. Sony is simply the King of the LCD TV Hill, just as Pioneer and Panasonic share that reputation on the plasma side. In my opinion, you simply can't do any better.

Pictures are very good out of the box on Standard video setting; although, "Vivid" is apparently just for the showroom, or for someone who wears sunglasses while watching TV. Audio and stereo separation is very good for in-TV speakers (hence the much wider bezel compared to many lesser sets with skinny speakers on the side, or cheat and place the speakers underneath the screen). A friend's Samsung TV's speakers rattle and distort like a crappy 20 year old RCA, and analog channels looked just horrible; analog pics on the XBR look almost as good as on my tube Trinitron. Buyers of Vizios and other cheap manufacturers are today's VHS 8-hours-on-a-T120 crowd, while the real video aficionados who used to buy Betamax, EDBeta (or maybe SuperVHS) are now enjoying XBR LCD (or Pioneer plasma).

With the 120 Hertz refresh rate, motion blur is almost unnoticeable. For less blur and quality of picture, you'd need to go to a high-end plasma.

Concerning the comments of a couple reviewers: I hear no fan noise (and there is a Sony fix for earlier-manufactured sets with that issue). At least, the Sony does not have Samsung's huge problem with TVs turning off by themselves that require a firmware update.

I highly recommend this TV (or it's big brothers in 46 and 52 inch) highly, especially if you can grab one for a clearance price.

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PS3, XBox 360 and Wii User loves this TV!

I love this TV. I have a PS3, Wii, XBox 360 Elite and DirectTV connected no problem and getting maximum quality out of each. Blu-Ray anything on this TV will make you drool. It's in a naturally lit room resulting in minimal glare. Viewing angles are impressive. Check for deals, I got it for $1599 and it's been worth every penny!

Over the years XBR has stood for the best consumer TV's Sony has to offer and this year's line up is no exception. The XBR line of Full HD 1080p televisions incorporate all of Sony's latest technologies (including HDMI v1.3 features such as x.v.Color and Deep Color). Additional features like Motionflow 120Hz enable smoother motion when viewing movies or fast-action sports. BRAVIA Engine PRO with Digital Reality Creation upconverts all interlaced and progressive video signals including HD signals directly to 1080p for amazing detail and sharpness. And it's only fitting that your XBR make a statement not only through breathtaking picture quality, but by taking your breath away with optional color bezels. Now your LCD TV can be as distinct as your own personal style.

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